About Larry Mullins

"LARRY MULLINS may be the best kept secret in furniture retailing. He has 30+ years experience in the front lines of retail furniture marketing. No other advertising consultant has such a deep and diverse mixture of mainstream retailing and High-Impact furniture promotion. He served as Marketing Director for Curtis Bros. of Washington, D.C., during their heyday as the 'largest retail furniture store in America under a single roof.' Larry helped the world-famous retail expert, Clyde Bedell create the first complete syndicated furniture programs. Then he became a consultant to Levitz during their explosive growth years. He served as Marketing Director for the John F. Lawhon Company during their decade of growth from a single unit to a nationwide chain. Larry's mainstream executive experience, his creative work for 'promoter-specialists,' and study of advertising principles has enabled him to develop High-Impact strategies in the past 15 years that are sound, complete, and vastly superior to anything ever before available to the furniture industry. New, edge-of-the-art computerized technology makes these exciting, fully customized programs affordable for even smaller furniture merchants."

Donald Shea Green
Retail Consultant Newsletter

Larry Mullins is a contributing editor for Furniture World magazine. His newest books, The MetaValues Breakthrough and Immature People with Power … How to Handle Them have recently been released by Morgan James Publishing. Joe Girard, "The World's Greatest Salesman," said of Immature People with Power: "If I had read Larry Mullins' book when I started out, I would have reached the top much sooner than I did." Larry is founder and CEO of UltraSales, Inc. and can be reached directly at 904.794.9212. See more articles by Larry at www.furninfo.com or visit www.larrymullins.com to see more information about Larry and his books.